K-391 & Alan Walker feat. Julie Bergan & Seungri – Ignite

“Alan in a room with a floating consciousness influencing him with invisible brainwaves.”

Tim: Easy intros first: Alan (producer) and Julie (female vocals) are both Swedish, and we’ve featured them before; Seungri (male vocals) is Korean, and we haven’t. Now, K391: a Norwegian ‘artist’, and I think it’s best if I quote from his website: “The artist called K-391 conceptualizes your musical getaway in the shape of a unique headset.”

Tom: You what.

Tim: Well, quite. It continues: “Instead of an actual person or group of people, K-391 is an innovative headset that is the living embodiment of its creator, functioning as a portal to another reality. When ignited, K-391 enables your escape from reality, with music as the vehicle and the destination only limited by your imagination.” Sounds a bit wanky, I know, but let’s listen to the music (and watch the demonstrative video) before judging him on that.

Tim: As with many tracks with multiple producers, I have no real idea who’s responsible for what – it’s entirely feasible that the K-391 construct provided the melody and Alan Walker provided the rave music, but equally I could be way, way off and it was Alan in a room with a floating consciousness influencing him with invisible brainwaves.

Tom: Or it could just be marketing junk. I’m going to assume that until proven otherwise.

Tim: Either way, they’ve come up with a perfectly serviceable dance track, with some excellent RAVE portions in it.

Tom: I swear I’ve heard that pre-chorus somewhere before, but yes, I suppose “perfectly serviceable” sums it up. It’s a little bit stock-music in places, but then when you have this many people (and, presumably, one artificial construct) working on a track, perhaps that’s always going to happen.

Tim: And, let’s face it, a video that does a good job of showing off exactly what they mean, and how music can help as a means of escapism. So however silly sounding their introduction is, I won’t begrudge anyone that. Nice work.

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