I could see this becoming a club regular #timjeffriesisaprat
Tim: We’re very used to X Factor, etc. contestants not winning but releasing tracks, for better (One Direction, Anna Abreu, Danny Saucedo) or very much worse (Cher Lloyd, Jedward, Olly Murs), and while they might not win, they do generally get to at least the closing stages – top five, or whatever. This one, on the other hand, got kicked out of the Swedish version only a couple of weeks back without even reaching the top 20.
Tom: That hairdryer in the opening scenes? Blatantly not actually running, or even needed. There’s a bit of pedantry for you.
Tim: Now, quite how this got put together in under a week – from getting kicked out to properly produced YouTube video – is beyond me, especially since the cynical ‘this must have been pre-plotted’ part of my brain is less inclined to get involved when Simon Cowell’s not around.
Tom: It used to be that all chart-eligible singles had to be cleared through the charts company at least four weeks in advance, although I’m not sure if that’s the case any more.
Tim: Really? Huh. Anyway, this song’s here, and it’s not all bad, is it?
Tom: Surprisingly, it’s not all bad. I could see this becoming a club regular, given enough airplay.
Tim: If I heard this on the radio, I would think ooh, it’s a somewhat average track by Katy Perry*, and for me it’s pretty much that – average. Not bad, although I have an issue with the “post a tweet” line for some reason – just really sticks out a bit, and seems to be there just to say LOOK AT ME, I KNOW WHAT’S COOL.
Tom: I have a feeling it’s going to date a lot more quickly than, say, Return to Sender.
Tim: A bit like (here’s me going off on one) the massively irritating thing TV shows have started doing by putting a hashtag in the corner of the screen just so we know we’re meant to talk about it. For example, do Fox actually think we need to be told that we should use #fringe to discuss Fringe, or #terranova for Terra Nova? Seriously? BLOODY HELL. Way to patronise your viewers, guys.
Tom: Incidentally, readers, you should use the hashtag #timjeffriesisaprat to discuss this particular post.
Tim: What, where did that come from? Bit harsh, isn’t it?
Tom: Well, #timjeffriesgoesoffonone didn’t seem pithy enough.
Tim: Oh, fine. Anyway, er, what was I saying before I got distracted/abused? Oh, yeah, the song – it’s alright, I suppose, but nothing special. Next please.